Duration:
7 semesters
(3 years of full-time study)
Admission requirements:
For direct entry to Level 1 of the degree:
| .• | 2 passes at STPM level and 4 credit passes at SPM; or |
| • | 2 passes at `A' Levels and 4 grade B passes at `O' Levels / GCSE; or |
| • | APIIT / UCTI Foundation or equivalent; or |
| • | A qualification that UCTI accepts as equivalent to the above. |
For direct entry to Level 2 of the degree:
| • | APIIT / UCTI Diploma; or |
| • | Successful completion of studies in another institute with academic credit equivalent to Level 1 of an Honours degree (subject to the approval of the UCTI Academic Board). |
Attendance options:
Find out more:
 603-89961000
 courses@ucti.edu.my
 Enquiries
| |
This programme provides:
- The knowledge and skills required for you to play a leading role in travel and tourism related service industries.
- A critical awareness of travel and tourism’s roles in business, the environment and sustainability.
- Advanced study of travel and tourism and facilitates progression, both academic and vocational, by means of developing your intellectual capabilities, knowledge, key personal and transferable skills and a capacity for independent and lifelong learning.
- Skills that will enable you to work across diverse sectors of the tourism industry.
- Modules to develop cultural skills, negotiation and communication skills, combined with the ability to develop and market a product; namely tourism.
- Improved employment opportunities in an industry that needs professionals with varied and developed skills.
What you will study
Guide:  Click to expand |  Click to collapse
Level 1
This is the same as Level 1 for the Services Management Programme so that you can sample the subject area before deciding whether or not a Programme in Tourism Management is right for you.
The Legal, Business Environment, and Computing and IT in the Workplace modules provide you with a context within which Business operates. The Business and Communications Skills module provides the skills and competence that will be used throughout the course.
You are introduced to the four principal functions of a business; Management, Marketing, People Management & Accounting. The importance of, and relevant skills for independent learning are also introduced. Introduction to Services Management builds on the earlier Introduction to Management by exploring the specific issues involved in managing services. The module Introduction to Travel & Tourism provides the necessary pre-requisites for later modules.
- Business Environment
- Business and Communications Skills
- Computing and IT in the Workplace
- Introduction to Travel, Tourism and the Environment
- Introduction to Management
- People Management
- Accounting Skills
- Marketing
- Legal Environment of Business
- Introduction to Services Management
- 3 LAN compulsory subjects
Level 2
Level 2 offers the general management course modules in organizational and customer issues and then provides modules which consider a variety of sectoral applications within Tourism Management e.g. Recreational Tourism, Sports Tourism, Urban & Rural Tourism, Visitor Attractions, etc. in which various business topics, techniques and approaches are integrated.
Independent learning continues in all modules but is a particular focus and requirement in Research Methods.
You may, if you wish, take the option of a work placement before the start of Level 3.
- Organisational Dilemmas
- Managing Visitor Attractions
- Recreational Tourism
- Urban, Rural & Coastal Tourism
- Retail Travel Operations I
- E-Tourism
- Organisational Decisions
- Services Management
- Research Methods
- Sports and Recreational Tourism
- Retail Travel Operations II
- International Travel and Tourism Growth and Development
Level 3
The emphasis here is on the strategic and marketing aspects together with environmental issues and a continuation of sectoral applications such as Sports Centre & Conferences, Exhibitions & Events.
The Project further develops your academic and practical aspects of your areas of study and reinforces your independent learning skills.
- Transportation
- Domestic Tourism Marketing
- Travel Agency & Tours Management
- Conferences, Exhibitions and Events
- Sport Centre Management
- Investigations in Tourism Management
- Marketing Decision Making
- International Tourism Marketing
- Tourism Sustainability
- Managing People and Performance
- Tourism Management Project
Career options
Any functional area of the tourism sector, including, Managing and supervising customer delivery in a travel agency,
Employment in tour operators, visitor centres, conference and event management,
Tourism Business Development and Marketing Manager, Tourism Consultant, Government Policy Officer on tourism issues, Tourism Industry Development Manager, Tourism-related Project Director/Coordinator, Executive Director within the tourism industry.
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